The carpet manufacturing has long been an important industry and carpets from Kerman are easily recognized. The ground color is often red, and the pattern is dominated by a centrally placed medallion together with a wide border filled with flowers. The carpets that were manufactured before World War I usually have different motifs, such as trees, animals and figural motifs. The material as well as the design is usually of good quality. The carpets were considered to be the best among the Iranian carpets, but the newer productions are unfortunately of low quality sometimes. Modern carpets with the name Kerman-Lavar often come with all-over floral motifs in clear colors. The carpets are also sold under the name Kirman.